Archive for June, 2010

10 Common Career Management Misconceptions

Wednesday, June 30th, 2010

Most people do not believe in career management, they only believe in career damage control – which means when something goe’s wrong they will fix it. Until then, most people dont bother to manage their careers to prevent disasters from occurring in the first place.


Listed below are ten misconceptions with regard to career management:


1. Only the most qualified people get the job – This is simply not true. It does not matter how qualified you are for the job. What matters is the way you have presented yourself during the interview process. Qualifications are not the only criteria for getting good jobs, other things like dedication, confidence and attitude also matter.

2. No need to work at a career just because you have a job – This could be the biggest mistake you make – and quite possibly the most popular misconception. This way of thinking has potential for disaster. You never know when you may be downsized or laid off from your current job, and if you do not have a career plan then you are in serious trouble. Make sure that you spend some time on managing your career even if you have a job. Do small things like update your resume and network with your peers.


3. Professional education stopped after graduation – This cannot be further from the truth. You need to continuously work at your professional education to maintain a competitive edge. Read trade magazines, write articles for relevant magazines, attend seminars, and pursue certificate and training courses.


4. The most generous salary is always offered – This is not true. In fact most employers offer a low salary just to see your negotiation skills. This is an old trick of the trade, where the employers check to see whether the candidate has done sufficient research from every angle.


5. I have job Security if I perform well – This is not true, especially in an economy where downsizing, mergers and outsourcing seem to be the order of the day. No one has a secure job, no matter how well you do your job. You have to take a hands-on approach by managing your career properly to ensure security.


6. Only a resume is required – All job seekers need to have certain tools for job hunting and the resume is only one of these tools. Other tools include cover letters, references and so on.


7. Recruiters are sufficient for job searching – No, they are not. Yes, recruiters will help you and guide you in the best way possible, but you cannot leave it completely up to them to get you the best job. You have to be proactive and take charge in your job-hunting process.


8. Employers are responsible for defining career paths – No, employers aren’t responsible for anything except getting the job done. You are the only person who is responsible for getting your career on the right path and for defining the way you want your career to head.


9. No need to network – Networking is essential to every business and for every person. You as a career oriented person need to constantly network. It is one of the most important aspects of career management.


10. Jobs are easily identifiable – Most people think that jobs are posted on the Internet or advertised in newspapers. This also is not true. Only a small percentage of jobs are advertised in this manner. Most people identify jobs by networking.


By keeping in mind the above misconceptions, you can avoid them and keep your career on the right track!

Small Business Internet Marketing Promotion – Internet Marketing For Small Business

Monday, June 28th, 2010

Small Business Internet Marketing Promotion

Internet Marketing for Small Business – The Basics If you aren’t already familiar with internet marketing for small business, it is important to know just the influence it can have for your business in generating a larger consumer base. The processes involved in web marketing are a bit different than that of traditional marketing, but offer a much stronger approach. The actual impact web marketing campaign can have for a small business is well above that of traditional marketing, allowing small businesses to target the most consumers with ease and great management of the venture. Marketing through the internet provides a highly effective management of the marketing attempts and provides several tools and resources that are also quite effective in marketing any small business to great heights.

Internet Marketing for Small Business – Creating an Optimized Site The first step to any internet promotion venture is to ensure that there is an optimized site. Search engine optimization (SEO) is becoming a large figure in marketing today, and involves several processes that must be performed appropriately.

From the very moment you choose a site, SEO should be on your mind. Internet marketing for small business is a powerful venture but even the start must be appropriate. Small Business Internet Marketing Promotion

Internet Marketing for Small Business – Targeting the Audience through the Search Engines As you begin your internet marketing venture, you will realize that you are considering your audience in every step of the way. You choose keywords that are likely to be searched by your target consumers, and you are exchanging links with other sites that your target consumers are using. The thing is, internet marketing for small business has another target in mind: search engines. The most popular search engines include:

Google Yahoo Bing MSN

SEO should play a key part in your internet marketing for small business efforts. You are targeting these search engines as well, seeking to be indexed as much as possible, receiving the highest search engine ranking possible. Why? Mainly because your target consumers get online and choose one of these search engines to search for what they need. They type a few words in the search bar and there is a search engine results page that shows up and you want to be at the top, because 9 times out of 10, your target consumers are choosing between the first 10 sites as the business for their needs. Small Business Internet Marketing Promotion

Career Training Through Online Education and E-learning by 2010

Monday, June 28th, 2010

The appeal of an online education through distance learning as an educational alternative is ever increasing. “Its presence will continue to grow”, say curriculum directors, who expect that by 2010 nearly a fifth of students will be taking some of their career training coursework through online education or E-learning at an online university or college.
Technological advances in medicine, aerospace, agriculture, the environment, communications and education permeate the world we live in. We have new drugs and vaccines, new ways to strengthen the immune system, the International Space Station, alternative crop and livestock systems, renewable energy sources, personalized information technology and E-learning, online education and distance learning.
• With the introduction of $100 Laptops by MIT, E-learning will reach millions of children in developing nations like Brazil, China, South Africa, Egypt and others.
Nicholas Negroponte, co-founder of the Media Lab at the Massachusetts Institute of Technology (MIT) is working on a plan to distribute the laptops to schoolchildren. A goal of the project is to make the low-cost PC a grassroots movement like Linux or Wikipedia. The laptops will have a 500MHz processor, 1GB of memory and an innovative dual-mode display that can be used in full-color mode, or in a black-and-white sunlight-readable mode. Power for the new systems will be provided by electric current, batteries or by a windup crank attached to the side, since many countries do not have power in remote areas. The systems will be Wi-Fi and cell phone-enabled and will include four USB ports for connectivity. “The idea is simple. It’s an education project that will make online education a simple reality.”
Research has predicted that in the future more people will complete their studies at home as distance learning concepts continue to evolve. Over two million students enroll for online university and online college courses each year. Just as the world continues to change so must the conditions in which we live and learn. In a fast paced society we will see E-learning designed to accommodate busy students – time flexible, geographically independent, competitive cost and value and learner-centered. E-learning offers both synchronous and asynchronous modes of learning thus enabling a student to access information anywhere and at anytime. The numerous features and benefits of an Online Education and E-Learning will play a major role in post secondary career oriented education.
• E-learning is self-paced and gives students a chance to speed up or slow down as necessary
• Geographical barriers are eliminated, opening up broader education options
• 24/7 accessibility makes distance learning easy and allows a greater number of people to attend classes
• Travel time and associated costs (parking, fuel, vehicle maintenance) are reduced
• Online education fosters greater student interaction and collaboration
• E-learning is self-directed, allowing students more control over their learning process, leading up to a 60% faster learning curve.
• Web-based products allow instructors to update lessons and materials across the entire network instantly.
• Develops knowledge of the Internet that will help learners throughout their careers
• Exposure to resources not commonly found in standard classroom settings
Wireless technology has paved way for Mobile Learning, where one can easily access learning materials anywhere and at anytime. Instructional and communication techniques create an interactive online education environment including case studies, demonstrations, role-playing, simulations, streamed videos, online references, discussion groups, personalized coaching and mentoring, chat rooms, bulletin boards, tutorials, FAQ’s and wizards.
Collaborative education will play an important role in developing future Online Education and E-learning strategies. Almost all Learning Management Systems (LMS) conforming to E-learning standards offer collaborative networks, enabling students from remote areas to share knowledge and communicate ideas with fellow classmates from around the country and the world.
Virtual and Augmented learning will gradually replace existing scenarios thus giving a new dimension to knowledge management. Certain concepts which are difficult to imagine or simulate can be implemented using augmented learning.