About Spa Career/management

July 19th, 2011

Guide to Making It on the Spa Industry

Just because spas offer its customers full relaxation and respite from the daily stress and hustle and bustle of the metropolis, it doesn’t necessarily mean that the people working behind it are on Zen mode 24 hours a day, seven days a week. In fact, managing a spa or taking on a spa career comes with as many guidelines and technicalities as the average Windows operating system. While it may seem odd that we compare something deemed stress-relieving to something a little stress-inducing, this is the reality. A spa is considered a place for rest—but this only applies to the customer. For the people behind it, a spa is busy one-way street.

If you’re thinking about entering the spa world and taking on a career as an aesthetician, therapist, manager, or whatever, do not be disheartened just yet. Sure, while it’s true that running a spa is quite stressful, it can also be very rewarding.

A Growing Industry

Statistics shows that the job opportunities in the spa industry are among the fastest growing in the world. This is not a surprise especially with the rising population, growing consumer demand for physical excellence and beauty and quadrupling personal incomes all over the world. This is what globalization has done to most industries and, luckily, the spa world is among those that are likely to reap the greatest benefits.

It is for this reason that a lot of people are entering training programs to become manicurists, massage therapists, cosmetologists, barbers, electrologist, skin care specialists, and the like. Schools offering such courses are popping up everywhere, each offering a distinct style that when put together have only one thing in mind, that is, customer satisfaction. A spa’s greatest goal is to make each one of its clients happy when they step out. A spa is every distressed urban jungle hound’s wonderland and nirvana.

Easing the Worry Out

As mentioned, a spa’s goal is provide pampering. Thus, if you are seeking a career in this industry, you must also have this goal in mind. Sure, while the job opportunities in this industry is growing at an alarming rate, you must also know what you’re getting into and, at least, enjoy what you’re doing. For how can you ensure complete customer satisfaction when you yourself are not having fun in the process?

You see, working in a spa entails a job that entails touch and personal interaction with the client. Hence, a sunny or at least serene disposition is required of people who hold spa-related jobs. When customers go to a spa, they expect to be treated like royalty and positive energy. That’s why even if you’ve had a huge fight with your significant other right before you went to work, this should never reflect on how you perform your job.

Indeed, it is probably safe to say that spa employees are the best actors in the business industry, next to sales people, because their work requires them to temper their feelings and set aside their personal lives while they’re doing their jobs. As an effective spa therapist, you must be able to ward off the negative and wear the positive while you’re on your shift. This is quite challenging. However, if you do want to succeed and thrive in this industry, you should be prepared to do this once in a while. Otherwise, don’t have this job at all.

Service is Key

If you love what you’re doing, it will be easier for you to become good at it when the time comes. While money is key motivator to performing well, it should not be the only reason why you’d want to work in a spa. You can channel all your negative energy into taking additional spa-related courses and, instead, challenging this negativity by trying to advance in the field. For instance, if you’re the resident hairdresser, you might want to vent your frustration by enrolling in advanced hairstyling classes to further your career.

The key is to channel all your doubts into something that’s productive and constructive, and toward something that would help you grow further in your chosen field. This is not exclusive to spa careers, though, as you should practice this with any situation in your life.

The sooner you decide that you want a career in the spa industry, the better, because you will get an early headstart in terms of training and getting the right mindset. Just because working in a spa entails working in a quiet environment that doesn’t seem to have known conflict during its lifetime, it doesn’t mean you have to scrimp on the preparations. Again, because the spa industry is turning global faster than you can say, well, ‘global’, you must learn to ride with the times and get all the training you can get your hands on.

Of course, as with any career, you should know what you’re getting into before you ‘decide’ that a certain job is right for you. A spa career is no walk in the park. It will stress you out. However, if you find that this is your calling, that you are meant to be in the service industry, then you should exercise all means possible to get it done and done well.

If you need more advice on whether a spa career is perfect for you, assess your personality first or seek the advice of a career counsellor. You never know what’s best unless you take an outside looking in approach to your career options. Or you could go visit a nearby spa and observe how its staff and crew operate, and note how well they keep their composures and energy despite the entire day’s backbreaking work load. After that, if you still think that you’re fit for the job, then by all means, go for it. Good luck!

How Software Asset Management Can Help You Save Money

July 7th, 2011

Simply put, Software Asset Management is a business process that can help you reduce your licensing costs and optimize your software assets. The business benefits of Software Asset Management are:

Reduce software licensing costs – only purchase/renew licenses for software that is used. Track all your license rights, such as upgrade, downgrade and transfer rights to optimize the way you account for and use your software assets.

Reduce help desk costs – on average, 50% of the time spend troubleshooting computer issues is spent on obtaining the computer configuration

Minimize unauthorized software usage, security risks – SAM empowers you to use the right software for you. Ensuring that your employees are using only authorized software helps increase productivity and avoid security risks.

Reduce business and legal risk due to not meeting regulatory requirements, or not complying with software vendor license agreements.

Better negotiation capabilities with your software vendors – knowing exactly what you have and what you need, as well as the number of licenses you need and your current license rights puts you in control in your next license negotiation.

Software Asset Management can help you reduce your overall software licensing costs by only purchasing software that you use and need, organize your licensing assets and keep track of your licenses agreements, terms and renewal dates. It is a process that helps you know which software is installed and used across your enterprise, and minimize unauthorized software usage. You can use it to better manage your software assets from a business perspective, reduce the cost of software licensing and improves your software asset utilization.

Non-Fiction Information Products Are Hot Commodities Online

July 7th, 2011

As a seller of non-fiction information products, you can build an empire of profits targeting a single niche of consumers. Or, branch out and offer solutions to a multitude of people who need guidance.


While the print publishing industry only gives authors a small portion of the proceeds after agent and publishing house fees, if you sell information products on the ‘net, you’ll get to charge more and keep almost 100% of the profits for yourself.


Typically, a non-fiction book at Barnes and Noble would cost the consumer an average of $9.95 to $29.95. But when you’re selling information products ready for instant download on the ‘net, you get to price it higher, because the selling point usually begins at $37 and rises all the way to the top at a $97 price point.


Plus, your overhead costs are low. Even if you outsource the creation of your information product, you’re still able to recoup the investment after a short period of sales. You never pay for things like shipping and handling because everything is done electronically. It doesn’t matter if your customer is next door or halfway around the world.


Why are consumers rapidly downloading information products? This is the age of high-tech, ultra fast development. Your readers may be sitting in an airport, accessing your eBook from their laptop. It doesn’t just have to be a written eBook, you could also create: audio eBooks and videos tutorials. With the busy life styles of people today, they easier you make it for them, the better your results will be.


They want information now, not the next business day. If their child is up sick crying from colic at 3:30 in the morning, a mom can’t drive to a bookstore to get a self-help book – but she can log onto her personal computer and download your eBook, putting your advice into action within mere minutes.


Another reason information products are hot commodities online is because they often come with ironclad money-back guarantees, giving the consumer an added spoonful of trust. One of the most important features, beside the content, is to take all the risk away from the consumer. So always include a no-hassle money back guarantee.


If you create info products for sale yourself, then you want to make sure you produce top-quality deliverables and urge your readers near the end to start taking action with what they’ve learned to keep refund requests low and demand for your products high.


You can also provide tools and resources along the way, these could be free or paid. Of course when suggesting these tools, make sure you have tried and tested them as well. They could also be information packed sites, how to articles or blogs. You always need to keep the content and quality at the highest level possible.